RFcell to be appointed as AIRCOM agent
in Israel
AIRCOM International Ltd.,
the world’s leading provider of network optimization products select RFcell to be agent in Israel
TEL AVIV, September 1, 2009 – Leading independent network planning and optimisation consultancy, AIRCOM International has today announced the appointment of RFcell as its agent in Israel and the Palestinian Authority, as part of its strategic focus in the region.
AIRCOM’s market-leading radio planning product ASSET, and it’s Automatic Cell Planning (ACP) tool, ADVANTAGE are well known in Israel and are already in use with some local operators. RFcell will also be introducing other AIRCOM products from its’ ENTERPRISE suite to the region.
“Our products enable cellular operators to maximise the effiency of their deployed radio networks, while providing them with better tools to plan their future deployments, such as LTE or HSPA+,” said Graham Leigh, Channel Manager – Europe for AIRCOM. “As part of our strategy to focus on developing our presence in this part of the world, we have chosen RFcell, who have a strong engineering team and excellent reputation among local operators, to be our agent. This will allow us to better serve our local customers with local teams, and to explore both further opportunities with existing customers and new opportunities with present and future customers.”
“The challenge for Israeli operators, who are using multiple technologies over different bands, in a very crowded spectrum – is being addressed by AIRCOM’s product suite.” said Oded Zadok, Technical Director at RFcell. “We strongly believe that this new partnership will place AIRCOM as one of the leading providers of optimization platforms in Israel,” summarised Roy Saar, Managing Director of RFcell
About RFcell Technologies
RFcell Technologies is an agencies company with a strong engineering services team, serving the wireless and cellular market in Israel. RFcell is also the exclusive agent of Andrew Wireless (a Commscope company - CTV) in Israel. RFcell is a privately owned company.
About AIRCOM
AIRCOM is an independent provider of network and data management tools and services. The company specialises in end-to-end network planning, sharing, outsourcing and OSS optimisation for IP and cellular networks.
Headquartered in the UK with offices in 16 countries, AIRCOM has more than 10 years’ experience across 135 countries for over half the world’s mobile operators, including more than 4 million man hours working on 3G networks alone. Every day the 20 top global operators depend upon AIRCOM’s tools and consultants to improve the coverage and customer experience for more than 1.1 billion subscribers.
AIRCOM continues to grow its customer base each year, offering advice, training and support services, backed by high performance tools designed to deliver real benefits for both subscribers and operators.
For further information, please contact:
RFcell:
Mr. Oded Zadok, Technical Director, RFcell Technologies Ltd.
Moblie +972-50-3551980
oded@rfcell.com
rfcell.com
AIRCOM:
Jo Mclean,
Group marketing manager
Tel: +44 (0) 1932 442000
mediarelations@aircominternational.com
aircominternational.com







